BANNED INGREDIENTS

At introvert, we demand better beauty. All the products found in our store are free from ingredients suspected or proven to be harmful to human health. These ingredients are added into products for many reasons- to give a longer shelf life, a better scent, or a more pleasing texture as well as higher profit margins for the company. While some could argue in favor of those reasons, the truth is, there are so many clean alternatives that can be used without sacrificing quality or efficacy. We’ve done the vetting for you- the list below are all the ingredients we will not tolerate and the reasons why.

*this ingredient is often unlisted on product labels

PURPOSE
  • additive mixed with other chemicals to make them less harsh
  • POTENTIAL HARM
  • carcinogen
  • reproductive harm
  • organ toxicity
  • FOUND IN
  • products that sud
  • PURPOSE
  • blocks sweat ducts
  • POTENTIAL HARM
  • carcinogen
  • organ toxicity
  • endocrine disruption
  • neurotoxicity
  • FOUND IN
  • antiperspirant
  • PURPOSE
  • perfume additive
  • conditioning
  • POTENTIAL HARM
  • animal cruelty
  • irritation
  • FOUND IN
  • skincare
  • cosmetics
  • fragrance
  • PURPOSE
  • preservative
  • POTENTIAL HARM
  • carcinogens
  • organ toxicity
  • endocrine disruption
  • FOUND IN
  • skincare
  • cosmetics
  • PURPOSE
  • viscosity control
  • fragrance additive
  • solvent
  • POTENTIAL HARM
  • carcinogen
  • organ toxicity
  • reproductive harm
  • FOUND IN
  • skincare
  • cosmetics
  • bath products
  • PURPOSE
  • filters out harmful uva/uvb rays
  • POTENTIAL HARM
  • dna/cell damage
  • endocrine disruption
  • FOUND IN
  • skincare
  • cosmetics with spf
  • PURPOSE
  • colorant
  • anti-dandruff
  • POTENTIAL HARM
  • carcinogen
  • FOUND IN
  • hair products
  • cosmetics
  • AKA
  • coal tar solution
  • aminophenol
  • p-phenylenediamine
  • diaminobenzene
  • PURPOSE
  • pH adjuster
  • surfactant
  • POTENTIAL HARM
  • carcinogen
  • reproductive harm
  • endocrine disruption
  • organ toxicity
  • allergen
  • FOUND IN
  • soap and body wash
  • cleansers
  • moisturizers
  • foundation
  • eye makeup
  • AKA
  • cocamide DEA
  • Cocamide MEA
  • diethanolamine (DEA)
  • ethanolamine (ETA)
  • monoethanlamine (MEA)
  • triethanolamine (TEA)
  • PURPOSE
  • preservative
  • POTENTIAL HARM
  • carcinogen
  • reproductive harm
  • neurotoxicity
  • organ toxicity
  • allergen
  • FOUND IN
  • shampoo
  • body wash
  • cleansers
  • nail polish
  • synthetic eyelash glue
  • PURPOSE
  • skin bleaching
  • decreases production of melanin pigments
  • reduces hyperpigmentation
  • POTENTIAL HARM
  • carcinogen
  • organ toxicity
  • FOUND IN
  • skin lightening products
  • cleansers
  • moisturizers
  • PURPOSE
  • preservative
  • anti-microbial agent
  • POTENTIAL HARM
  • carcinogen
  • reproductive harm
  • neurotoxicity
  • FOUND IN
  • eye makeup
  • AKA
  • thimerosal
  • PURPOSE
  • viscosity control
  • solvents
  • fragrance
  • POTENTIAL HARM
  • carcinogen
  • reproductive harm
  • dna/cell damage
  • neurotoxicity
  • FOUND IN
  • anti-aging skincare
  • PURPOSE
  • preservative
  • fragrance enhancer
  • POTENTIAL HARM
  • carcinogen
  • neurotoxicity
  • allergen
  • FOUND IN
  • haircare
  • skincare
  • bodycare
  • cosmetics
  • PURPOSE
  • moisturizer
  • POTENTIAL HARM
  • carcinogen
  • organ toxicity
  • allergen
  • FOUND IN
  • skincare
  • bodycare
  • cosmetics
  • aka
  • liquid petrolatum
  • liquid paraffin
  • *unlisted on labels

    PURPOSE
  • uv protection
  • penetration and texture enhancer
  • preservative
  • ingredient stabilizer
  • POTENTIAL HARM
  • carcinogen
  • reproductive harm
  • dna/cell damage
  • FOUND IN
  • anti-aging products
  • sunscreens
  • PURPOSE
  • denaturant
  • solubilizer
  • plasticizers
  • POTENTIAL HARM
  • carcinogen
  • reproductive harm
  • endocrine disruption
  • organ toxicity
  • allergen
  • FOUND IN
  • skincare
  • bodycare
  • haircare
  • cosmetics
  • PURPOSE
  • plasticizers
  • denaturant
  • solubilizer
  • POTENTIAL HARM
  • endocrine disruption
  • reproductive harm
  • FOUND IN
  • synthetic fragrances
  • hairspray
  • PURPOSE
  • pH Adjuster
  • ingredient stabilizer
  • POTENTIAL HARM
  • carcinogen
  • reproductive harm
  • organ toxicity
  • FOUND IN
  • skincare
  • bodycare
  • haircare
  • cosmetics
  • PURPOSE
  • colorant
  • acne therapy
  • fragrance
  • POTENTIAL HARM
  • carcinogen
  • endocrine disruption
  • FOUND IN
  • haircare
  • PURPOSE
  • surfactant
  • foaming agent
  • POTENTIAL HARM
  • carcinogen
  • allergen
  • contamination with 1,40-dioxane
  • FOUND IN
  • skincare
  • bodycare
  • haircare
  • bath products
  • There are some safe synthetics however, US law does not require that companies be transparent about the ingredients in fragrance/parfum. We believe in your right-to-know and require our brands to fully disclose all scent ingredients.

     

    PURPOSE
  • fragrance
  • POTENTIAL HARM
  • carcinogen
  • reproductive Harm
  • organ toxicity
  • allergen
  • FOUND IN
  • skincare
  • bodycare
  • haircare
  • cosmetics
  • PURPOSE
  • solvent
  • POTENTIAL HARM
  • carcinogen
  • organ toxicity
  • reproductive harm
  • neurotoxicity
  • FOUND IN
  • hair dye
  • nail polish